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Rundle Mall’s Festive Transformation This Christmas Season


Rundle Mall’s Festive Transformation This Christmas Season

Adrienne Goode

There’s no doubt Christmas is a magical time here in Radelaide. The streets are adorned with illuminated shrubbery, you always end up eating far too many (almost melted) candy canes, and it’s near impossible to escape Michael Bublé’s Christmas album. That’s right, it’s also that time of the year again when Adelaide’s hub for Christmas shopping, Rundle Mall, transforms into a rollicking precinct, and this year is looking more decorated and vibrant than ever. With all the events happening over the next couple of months, it’s safe to say that even the Grinch would have a tough gig trying to steal the magic from the mall this year.

The team at Rundle Mall invites visitors to wander past their Festive Forest and participate in their pop-up Festival Workshop, both of which have enough sparkle and jubilation to get you feeling extra festive this season. The Festive Forest consists of 150 authentic pine trees that have been wreathed in various decorations, while the Festive Workshop offers a range of events that will have you embracing your crafty side.

Rundle Mall Management Authority (RMMA) General Manager, Amanda Grocock, says their vision was to create a colourful and vibrant city for shoppers and retailers alike.

“With the Mall as our backdrop, we want to capture the heart and nostalgia of Christmas to celebrate the season in Adelaide,” says Grocock.  

“Our installations are not just about enhancing the shopping experience, they’re about creating the buzz of Christmas for people who live and work in the city and visit the Mall during this time."

Each day, the Mighty Mighty Merry Café is offering a variety of locally sourced coffee and eats. Here, you’ll be presented with a selection of roasted, organic coffee from Mighty Mighty Coffee, French-inspired desserts from Sucre Patisserie, pastries from Nagev, and creamy gelato from Gelista. Trust us, your taste buds will thank you for all these local treats.

Each Friday night the Propaganda Christmas Club is in full swing, providing late-night shoppers with signature cocktails, tapas, and music in their sophisticated pop-up bar, alike their basement venue tucked away in Regent Arcade. Don’t worry—here, Michael Bublé’s Christmas album will not be on repeat (however, we can’t speak for the rest of the mall’s shops).

Weekends present a cluster of free public workshops including make-up tutorials with Inglot, cooking classes with Charlesworth Nuts, wreath making with Boo & Who, and ginger bread decorating with Sucre Patisserie. After you’ve finished becoming a festive crafts (wo)man, head over to Jurlique for a free hand massage and some post-shopping R&R.

This Christmas transformation aims to diversify Rundle Mall’s facilities and provide festive events for people of all ages and backgrounds.

“The precinct sits at the heart of the CBD, and by bringing the Mall to life, we will see a flow on effect across the city that will see the true spirit of Christmas return to Adelaide by day and by night,” says Grocock.

“It was important for us to ensure we bring the Christmas experience to life for all visitors to the Mall, and also support the over 1,000 businesses that reside in the Mall during the key retail period.”

All images via Unfold Rundle Mall.